External EEPROM can't read/write

[coyotegd]

It's the fact that this should be a "no brainer" that is so baffling. I've breadboarded much more complicated circuits, yet this simple EEPROM circuit won't work. I thought perhaps someone else had encountered this type of problem before and knew of a solution or could identify a source for troubleshooting.

A digital probe pulses away on both SCL and SDA during read/write ops.

BTW, I scoped portc.4 and c.3 outputs and SDA and SCL appear to be working. See Scope.jpg with data on top and clock on bottom. Both high prior to write/read operation and data high, clock low after write/read op. However, after a couple minutes, the clock goes high. I have no idea why.

The write-data signal doesn't change thoughout the write process and it's the same for the read-data signal, but the read signal is not the same as the write signal. See Scope2.jpg.